This logo was created for local beatdown band Brian Nielsen. With the band name being adopted from the world famous heavy weight boxer, and with an offensive and aggressive musical and lyrical universe, I wanted the visual identity to feel as threatening as the music itself. Drawing heavy inspiration from the unreadable aesthetic of death metal, I pushed the typography into a space that feels dangerous and aggressive.

The logo was drawn by hand in Procreate and slightly adjusted in photoshop afterwards.